Outreach

Every day, AdvaMed responds to media inquires about issues facing the medical technology industry. While AdvaMed works to advance the industry as a whole, we also believe it critically important to create opportunities for members to gain exposure, showcase innovation, and provide thought-leadership. Demonstrating the value of technology to media, lawmakers, investors, and the public is key to maintaining and stimulating growth of our industry.

• The media want to know what is the value of technology to their readers, what is new, why it is important and what is next.
• Lawmakers want to know what benefits to society will accrue from advances in medical technology, what risks are involved, and what policies or regulatory controls may be needed.
• Investors want to know what is being developed, why, what is the commercialization strategy, and how much will it cost.
• The public wants to know what new technologies mean to them, how it will improve quality of life and what the benefits are.

AdvaMed is your voice across the country and throughout the world.  On a daily basis, we communicate industry messages and perspectives on major issues to key stakeholders through:

• News Releases and media statements that summarize AdvaMed’s position on current news and provide a context for the industry’s reasoning;
• Position papers that describe the industry’s perspective on health policy trends;
• Case studies that demonstrate the value of medical technologies and devices that help individuals live healthier, more productive lives;
• Formal comments and testimony submitted to governmental agencies in response to proposed regulations that affect how and when products will become available to patients.